The Rolex 126710BLRO revived the iconic “Pepsi” red-and-blue bezel in steel when it launched in 2018, ending a long dry spell where the Pepsi design was reserved only for precious metal models.
Its story is steeped in aviation lore — the GMT line (and its signature bi-colored bezel) was originally created in the 1950s for Pan Am pilots to track multiple time zones.
Rolex 126710BLRO GMT-Master II Pepsi 40mm Jubilee Bracelet
$32,990.00Price